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A step in the right direction at Ohio.com

OK, so I rant about the Beacon Journal Web site a lot.

I’ve discussed some of the practices that annoy me on every site, but especially Ohio.com because I frequent it.

But tonight, I popped over there and noticed something positive I wanted to note.

Beacon Journal wises up

Did you notice it? I did immediately. And I had a hunch from the headline, which was confirmed when I clicked through, this story was actually a follow-up to the subject of my previous rant about the Beacon Journal’s video practices.

In fact, in that rant I specifically made this suggestion about the video: “There was no indication on the story list. Come on, guys, you should advertise this to entice me to click!”

Tonight, they made a note about the video, in the headline, right out on front! I literally smiled and said “yay!” to myself about that. I wouldn’t have even clicked on the link had I not seen that note. Instead, I wanted to watch the video, whatever it was. That’s why pointing out there’s a video is a good idea. People love video.

UNFORTUNATELY, it’s the same video I ranted about before. :( I watched about a minute hoping maybe they had re-cut it or edited it down some.

Not a total win, but this is a definite step in the right direction.

(And just to drive the point home I’m not picking on the beacon and this really is a pet peeve of mine… I actually made the SAME comment about noting video in the headline of stories to my own managing editor last week about our site. It just makes sense.)

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